Educating employees about their benefits is a high priority for 65% of organizations—Nearly two in five organizations have budgets specifically devoted to benefits communication and of those organizations, 25% are planning to increase those budgets in 2016. The International Foundation of Employee Benefits Plans'
Benefits Communication Survey Results revealed that, despite prioritizing benefits communication, only 19% of employers say their employees have a high level of understanding their benefits.
The reason why employers say benefits understanding is so low is because most participants do not open/read materials (80% of organizations reported this), almost half don't understand the materials, and participants do not perceive value in their benefits (31%).
To bridge the understanding gap, employers are using various communication platforms to get the word out including:
- Educational materials printed and mailed to homes—89%
- Printed and distributed on site—69%
- Internal websites—66%
- External websites—58%
Download Survey Results
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About the Survey
Survey responses were received from 341 members. Of the total, 264 or 77% of responses were from U.S. organizations (23% Canadian). Surveys were received from multiemployer benefit plans (42%), single-employers/corporations (35%) and public/governmental plans (23%).