Foster meaningful relationships with decision makers representing employee benefit plans.
Be part of the nation's largest employee benefits conference by sponsoring the 58th Annual Canadian Employee Benefits Conference! Sponsorships provide you an opportunity for contact with decision makers representing billions of dollars in multi-employer, public sector and corporate employee benefit plans. In addition to seeking objective and on-point education, attendees are drawn to this industry-leading event for the access it provides to sponsors representing a variety of products and services that can help their funds.
Secure Your Spot Today
Fill out the form below to receive the prospectus and pricing information.
Sponsorships
Be a visible part of the nation’s most respected employee benefits conference. With options to fit every goal and budget, sponsorships give you the opportunity to connect in person with more than 1,400 multi-employer and public sector trustees, administrators and support staff—decision makers who oversee billions of dollars in health, welfare and pension fund assets.
NEW – Expanded Canada Connect Centre
In 2026, we’re enriching our Canada Connect Centre with more activities, exclusive sponsorships, tabletop displays, and food and beverage events that are sure to engage attendees!
For the first time ever, service providers can sponsor:
- Networking Reception
- Attendee lunches and refreshment breaks
- Tabletop displays with lead retrieval.
Events are held at the Canada Connect Centre for maximum visibility and networking opportunities!
NEW – Sponsorship and Tabletop Opportunities
Stand out from the crowd with exclusive sponsorships of branded items and events. Amplify your reach with tabletop displays that showcase your products and services.
- Four new levels of exclusive and general sponsorship are now available, giving you unprecedented brand exposure! Platinum and Gold levels include a FREE tabletop display, providing even greater opportunities to connect and engage attendees.
- Tabletop displays are also available for separate purchase.
Platinum
C$25,000
The premier sponsors of the Annual Conference, Platinum sponsors receive the highest level of visibility and recognition as well as the greatest number of added sponsor rewards.
Choose from four exclusive branding options:
Attendee Check-In Technology
This option includes your company name and logo featured on the frame aroundeach check-in iPad and in prominent signage in the registration area.
Conference App
Your company logo will appear on the splash screen each time attendees access the popular conference app, as well as in prominent signage.
Wi-Fi
Your company name and logo will be displayed on attendee devices with Wi-Fi log-in and will be incorporated into the Wi-Fi password.
Lanyards
Your company logo will be featured on name badge lanyards for all conference participants to wear.
Each option includes a FREE Canada Connect Centre tabletop display, two complimentary conference registrations, and a free full-page ad in Plans & Trusts magazine.
Gold
C$15,000
Choose from seven exclusive sponsorship options:
Charging Stations
Your logo will be displayed on charging station units in the lounge, as well as prominent signage located in high-traffic areas of the convention.
Hydration Stations
Your company logo will be featured on water distribution stations and high-visibility signage located in high-traffic areas.
Pens/Highlighters
High-quality pens/highlighters branded with your logo will be distributed to all conference participants.
Pocket Hand Sanitizers
This welcomed sponsor-branded amenity will be distributed to all conference participants.
Professional Photo Station
Sponsor branding will be featured on eye-catching signage, as well as in the emailed photo sent to attendees.
Relaxation Station
This popular, sponsor-branded lounge with chair massages and more offers a welcomed break for attendees.
Tote Bags
Your company logo will be printed on tote bags provided to conference participants in the Canada Connect Centre. This is a welcomed necessity when visiting the new tabletop displays!
Choose from two general sponsorship options:
Attendee Luncheon Plus a Day of Refreshment Breaks
A large-scale luncheon for all conference attendees is held in the Canada Connect Centre. Your logo will be featured on event signage, table decals and more. Plus, you’ll receive additional recognition on event signage during several refreshment breaks.
Networking Reception Plus a Day of Refreshment Breaks
Receive prime visibility at this food and beverage reception. Your logo will be featured on event signage and decals placed on reception tables. Plus, you’ll receive extra recognition during several refreshment breaks.
Each option includes a FREE Canada Connect Centre tabletop display and one complimentary conference registration.
Silver
C$10,000
Canada Connect Centre Tabletop Display
Grow your business and secure quality leads with a NEW tabletop display. The sponsor will be provided with a six-foot-long table and two chairs to display promotional materials and branded giveaways. The sponsor may staff the table with a representative and purchase lead retrieval to scan attendee badges. Don’t miss this chance to engage your potential customers where they’re most receptive to your offerings!
Includes one complimentary conference registration.
Bronze
C$7,500
Choose from one exclusive sponsorship option:
Snack Breaks (five available)
Sponsors are recognized exclusively on signage when they choose one of several specialty breaks offered in the Canada Connect Centre. Sponsors may also provide a branded item, such as a napkin, to go along with the featured snack.
Choose from one general sponsorship option:
Recognition on Conference Signage
Your company logo will be included on the Foundation’s conference webpage, in preconference promotional emails, on large-scale main sponsor banners, in the conference app and more. Your company brochure will also be displayed in the Sponsor Resource Areas.
Each option includes one conference registration at a 50% discount.
